DIPLOMA IN FASHION BUSINESS MANAGEMENT
Awarding Body: Lakhotia College of Design
(Globally Accredited and Recognised Certification)
Duration: 1 Year | 4 Hours per Day | 3 Days a Week
Mode: Blended Learning (Classroom + Industry Exposure)
The Diploma in Fashion Business Management is a dynamic one-year program designed for the new-age generation who aspire to blend creativity with commerce. The course prepares students to understand the fashion industry from a business perspective, covering topics such as marketing, retail, branding, buying, sustainability, and entrepreneurship.
Learners gain a strong foundation in fashion marketing strategy, digital branding, consumer psychology, sustainability, and fashion finance, making them industry-ready to lead brands, manage fashion businesses, and launch their own labels.
Module
- Introduction to Fashion Business – Understand global fashion markets, key players, and business models.
- Fashion Marketing & Branding – Learn storytelling, digital marketing, and influencer collaborations to promote brands effectively.
- Fashion Retail Management – Explore omnichannel retail, visual merchandising, and consumer experience strategies.
- Fashion Buying & Merchandising – Master buying cycles, trend forecasting, assortment planning, and vendor relations.
- Fashion Entrepreneurship – Build your own brand through startup strategies, e-commerce, and social media growth.
- Fashion Consumer Behaviour – Decode Gen Z and millennial shopping psychology, trends, and preferences.
- Fashion Sales & Negotiation – Learn sales techniques, client handling, and professional communication.
- Fashion Finance & Budgeting – Understand pricing, cost control, and profit management in fashion businesses.
- Fashion Sustainability & Ethics – Explore eco-conscious business models and circular fashion initiatives.
- Project / Portfolio – Develop and present a complete fashion business plan or brand concept.
Career Path
- Fashion Business Manager
- Brand Manager / Fashion Marketer
- Fashion Buyer / Merchandiser
- Retail Manager / Visual Merchandiser
- Fashion Entrepreneur / Boutique Owner
- Fashion PR & Communication Executive
- E-commerce Manager
- Fashion Sustainability Consultant
- Digital Marketing Specialist (Fashion)
- Fashion Content Strategist
