PRODUCT AND COMMERCIAL PHOTOGRAPHY
Duration: 3 Months
Awarded by: Lakhotia College of Design
Classes: 3 Days/Week, 4 Hours a Day
Batches: January, April, July, September
The Product and Commercial Photography Certificate Course at Lakhotia College of Design is designed for aspiring photographers who want to master the art of creating visually compelling images for advertising, branding, and e-commerce. This course combines creativity with technical expertise to help students understand how lighting, styling, and composition can transform an ordinary product into a captivating visual story.
Through intensive practical training, students will learn studio setup, lighting techniques, and post-production workflows that align with professional industry standards. From shooting luxury products to creating e-commerce-ready visuals, this course provides hands-on exposure to every aspect of commercial photography.
Who Can Do This Course
This course is ideal for:
- Photography enthusiasts aiming to go professional
- E-commerce sellers wanting to shoot their own product visuals
- Freelancers and content creators expanding into brand photography
- Students looking to build a career in advertising or visual media
Module Section
1. Introduction to Commercial Photography
- Understanding the advertising and branding industry
- Visual communication and storytelling in product photography
- Client requirements and project planning
2. Product Lighting & Studio Setup
- Mastering lighting for different product surfaces – glass, metal, fabric, food
- Using softboxes, reflectors, and diffusers effectively
- Creating depth, highlights, and shadows
3. Styling & Composition Techniques
- Product layout and arrangement
- Working with backgrounds, props, and textures
- Color harmony and aesthetic framing
4. Editing & Post-Production
- Retouching and background correction
- Color grading and enhancing product appeal
- Workflow using Adobe Photoshop and Lightroom
5. Professional Practice & Portfolio Building
- Building a professional commercial photography portfolio
- Working with brands and agencies
- Pricing, contracts, and client management for freelancers
Career Section
- Product & Advertising Photographer
- E-commerce Photographer
- Food & Beverage Photographer
- Fashion & Accessory Photographer
- Studio Assistant / Commercial Photo Editor
- Freelance Commercial Photographer
