Fashion Communication & PR
OVERVIEW SECTION
Awarding Body: Lakhotia College of Design (Globally Recognised Certification)
Duration: 3 Months | 4 Hours/Day | 3 Days/Week
Start Dates: January | April | July | October
The Fashion Communication & PR program is a 3-month intensive course designed for fashion enthusiasts, students, and professionals who want to excel in storytelling, branding, and public relations in the fashion industry.
Learners will gain expertise in brand messaging, media strategies, influencer collaborations, and event planning. Through practical projects, workshops, and case studies, students develop the skills to effectively communicate fashion ideas and brand stories to audiences, both online and offline.
Who Can Enroll?
- Fashion students and graduates aiming to specialize in fashion communication
- Aspiring PR professionals or brand strategists in the fashion industry
- Entrepreneurs and designers wanting to promote their fashion label effectively
- Anyone interested in fashion marketing, media, and event management
Module
Foundations of Fashion Communication:
- Introduction to Fashion PR & Media
- Brand Storytelling & Messaging
- Visual Communication & Fashion Photography Basics
Media & Public Relations:
- Press Release Writing & Media Kits
- Event Planning & Fashion Shows
- Influencer Collaborations & Digital Campaigns
Digital & Social Media:
- Social Media Marketing & Content Strategy
- Online Campaign Management
- Analytics & Engagement Metrics
Practical Projects & Portfolio:
- Fashion PR Campaign Projects
- Branding & Marketing Case Studies
- Portfolio Development for Fashion Communication & PR
Career
- Fashion PR Executive / Coordinator
- Fashion Brand Strategist
- Social Media & Influencer Manager for Fashion Brands
- Fashion Event Manager / Coordinator
- Freelance Fashion Communication Consultant
- Brand Storyteller for Fashion Labels



